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Roguey Pale Ale to be launched at new Bia Bundoran Festival

A brand new Roguey Pale Ale produced by  Donegal Brewing Company is inspired by the famous bracing 4.5km Roguey Walk which hugs the coastline of Bundoran in south west Donegal. The ale "captures the refreshment you feel as you stroll along this stunning headland" with its breathtaking views of Donegal Bay on the Wild Atlantic Way.

Roguey Pale Ale will be only available exclusively in Bundoran across the festival weekend!

Brendan O’Reilly of Donegal Brewing Company in Ballyshannon, brewers of the Roguey Pale Ale, said, "we’ve been working with Discover Bundoran for the past number of months on a beer that is unique to the town and that we could launch as part of the new Bia Bundoran Food & Drink festival. We’re delighted to have come up with a pale ale named after one of the most famous walks in the county. It will be available as a limited edition for the weekend of Bia Bundoran in various outlets across Bundoran in bottle and on tap."

Roguey Pale Ale is inspired by the famous Roguey Cliff Walk in Bundoran

Organiser of Bia Bundoran, Tourism Officer Shane Smyth added "we are absolutely thrilled to have a new Bundoran beer exclusive to the festival – one that will celebrate the uniqueness of the locality and of course the warm welcome that awaits you here! I’d like to thank Brendan and the team at Donegal Brewing Company for their cooperation in making this happen. There’s lots of different food and drink related events across the weekend and we’re delighted that so many of the food trade in town have come on board for the very first Bia Bundoran.”

Bundoran Tourism Officer, Shane Smyth, with Brendan Reilly of Donegal Brewing Company

Events during Bia Bundoran begin on Friday afternoon, September 20th and run through until Sunday 22nd. Many of the food outlets in Bundoran will be offering special deals and discounts on dishes – with some created especially for the festival. 



All the up to date information can be found on the website www.discoverbundoran.com/bia and you can keep up to date on their facebook page at www.facebook.com/discoverbundoran

The Wild Atlantic Way is the world's Longest Coastal Route